Meta ads
Meta Ads Management Services That Drive Conversions, Not Just Clicks
Your audience is already on Facebook and Instagram. Are your ads converting them? At IZOOF, we help businesses launch high-converting
Meta ad campaigns that bring qualified leads, reduce wasted spend, and generate sales, without the guesswork.
Problems We Solve
Wasting Budget? Low ROAS? Not Sure What’s Working?
We fix paid ads issues that cost you time and money:
❌ Your ads get clicks but not leads
❌ CPMs are rising, but ROI is shrinking
❌ Targeting feels random, not strategic
❌ You don’t know what’s working or why
❌ Your creatives aren’t converting
❌ You're not retargeting properly
Our Meta Ads Process (Step-by-Step)
Our Meta Ads Management Process: Built to Scale Profits
You’re not alone, these are common issues we solve every day:
Audit & Strategy Call
We analyze your account (or set it up) and understand your goals + ideal buyer.
Audience Research & Funnel Planning
We identify, segment, and build custom audiences that match your ideal customers.
Creative Planning & Ad Copy
Creative Planning & Ad Copy
Our team writes ad copy and designs scroll-stopping visuals for high CTRs.
Campaign Setup & Testing
Smart structure, A/B testing, proper budget allocation, no rookie mistakes.
Optimisation & Scaling
We monitor daily, pause underperformers, scale winners, and adjust audiences.
6-Performance Reporting
Weekly or monthly reports with ROAS, CTR, conversions, and actionable insights.
What You Get (Deliverables)
What’s Included in Our Meta Ads Management Services
You’ll get:
✅ Meta Business Manager Setup or Audit
✅ Full-Funnel Strategy (TOF, MOF, BOF)
✅ Custom Audience Creation (Interests, Lookalikes, Retargeting)
✅ Campaign Setup (traffic, leads, conversions, catalog)
✅ Ad Copywriting + Visual Guidelines
✅ Budget Allocation Strategy
✅ Daily Monitoring & Optimization
✅ Retargeting + Scaling Tactics
FAQS
Frequently Asked Questions About SEO
What elements are foundational for SEO with AI?
Foundational elements for SEO with AI include structured data (schema markup), natural language content, semantic keyword clusters, and question-based formatting. AI tools like ChatGPT and Google’s SGE prioritize content that directly answers user intent with context, not just keywords. To rank in AI results, your SEO strategy must combine traditional on-page techniques with answer engine optimization and NLP-driven formatting.
How to use Python for NLP and semantic SEO?
You can use Python for NLP and semantic SEO by leveraging libraries like spaCy, NLTK, and transformers (HuggingFace). These tools help extract entities, understand search intent, group semantically related topics, and optimize content structure. For example, you can analyse top-performing pages to identify key NLP terms or build internal linking based on semantic similarity, helping your site rank better in contextual AI-driven search.
Should franchises have separate URLs for local SEO?
Yes, franchises should absolutely have separate URLs for each location like /locations/los-angeles or /chicago-plumbing. This improves local SEO by allowing Google to index and rank each location individually. It also helps customers find location-specific content, contact info, reviews, and service details, increasing both search visibility and conversions across cities.
What is the difference between onsite and offsite SEO?
On-site SEO focuses on optimising elements within your website, like meta tags, content, internal links, and technical health. Offsite SEO involves building authority by earning backlinks, social mentions, and citations from other websites. Both are essential: onsite helps Google understand your site, while offsite helps build trust and credibility in search rankings.
Are keywords and SEO the same thing?
No, keywords are just one part of SEO. SEO is a broader strategy that includes content creation, technical optimisation, user experience, link building, and keyword targeting. While keywords help search engines understand relevance, SEO ensures your site performs well across multiple ranking factors and gets discovered by real users.
Why SEO is important for businesses in NYC?
SEO is crucial for businesses in NYC due to the high competition and search volume. Appearing at the top of Google or on AI tools like Bing AI or ChatGPT can significantly increase traffic, footfall, and brand awareness. Local SEO also ensures your business shows up on Google Maps and local packs when nearby customers search for your services.
What do you need to balance when doing SEO?
Effective SEO requires balancing technical structure, content quality, keyword strategy, and user experience. Focusing only on one area—like keyword stuffing or just backlinks—can hurt your rankings. A successful SEO strategy ensures your website is crawlable, content is helpful and optimized, links are high-quality, and pages load fast with a clear user journey.
Which industries are suitable for SEO?
Most industries benefit from SEO, especially those with digital or local search demand. These include healthcare, SaaS, law firms, real estate, e-commerce, education, finance, and service-based businesses. If your customers use Google or AI tools to find products or services, SEO can help you attract them organically without relying on ads.
How can a business rank nationally in SEO across different regions effectively?
To rank nationally with SEO, focus on broad search intent instead of city-based terms. Build content hubs targeting national-level keywords, earn backlinks from high-authority domains, and optimise for voice and AI search. Use pillar pages, FAQs, and topical authority to compete on a larger scale and drive traffic across regions.
How to expand from local SEO to national SEO?
Expanding from local SEO to national SEO involves shifting your content strategy from location-based to topic-based. Start by creating pillar pages for national keywords, update internal linking, and build authority through guest posts or PR from national publications. Make sure your website structure supports scalability and your brand message speaks to a wider audience.
Lets Talk
Ready to Turn Scrolls into Sales?
Book a free strategy session and let us show you how smart Meta Ads can transform your lead flow.